Branding

Building and growing your brand community helps establish trust and loyalty around your business.

Your branding strategy should answer the questions: What separates you from other businesses, and why should your customers care? 

Studies say that 95% of purchases are based on emotion. How do you effectively use emotional branding to win your customers' hearts?

Do you need a full on rebranding or just a brand refresh to stay fresh and interesting to your customers? Here's a useful guide for you.

Your brand colors should reflect your industry and personality, but it should also make your brand memorable to customers.

Your product packaging sets you apart from other brands. But how do you start creating a packaging design that stands out?

The fashion industry is crowded, so how will your label stand out? Know the branding secrets of these successful fashion brands.

How do you create a product packaging design that makes customers stop, look and buy?

84% of people say they’ve bought a product or service because of a brand’s video. Is yours one of them?