Branding
Choosing A Domain Name For Your ECommerce Store
What's in a domain name? It can create a strong brand presence and attract target customers to your ecommerce site.
Brand Management 101: How It Helps Your Small Business
Managing your brand well will benefit your business in many ways — create awareness, grow sales, and more! (This post was updated Nov. 17, 2023)
Your Ultimate Guide to Building Your Digital Brand
How can you build a digital brand that sticks to people's minds and will last for a long time? Start with this ultimate guide.
12 Tips for an Effective ECommerce Blog
A blog can help you attract your target customers online. Here are great ideas to design and build your own ecommerce blog.
What is Intellectual Property and Why is it Important to Your Business?
Protecting your intellectual property is protecting your business. Learn more about it here.
How to Manage Your Brand Reputation Online
How do you guard and manage your most valuable asset online: your brand reputation?
Effective Green Marketing Strategies for Your Online Brand
Practice these green marketing strategies to promote your eco-friendly brand online.
The Power of Product Photos in Ecommerce
How important are your product photos? 90% of online shoppers say good photo quality is one of the reasons they're attracted to buy.
5 Tips on Naming Your Online Store
Your online store name should be unique but easy to remember. How to do you achieve that?
4 Sustainable Packaging Options for An Eco-friendly Brand
As an online seller, there's a lot you could do to ensure that consumption and production patterns become more sustainable. Start with packaging!
Be An Eco-friendly Online Business in Small Steps
You don't need a grand plan to become an eco-friendly business. You can do it in small
Brand Values: 5 of the Best Examples
Your brand values tell your customers what you stand for. These great examples of brand values will help you create your own.