They are all over social media, intruding TikTok, Facebook, Twitter, and Instagram feeds with their various content. Commonly known as influencers, they bring in a wide range of content that caters to different lifestyles—from being a mommy, to being a newbie in the kitchen, or just flexing a fancy lifestyle.
With Filipinos spending over 4 hours everyday on social media, it comes as no surprise that there’s a deluge of social media influencers in the country. The thing with influencers is that one can’t just push a product like the old times. Aside from reach, credibility also plays a crucial role in influencer marketing especially if they are targeting niche audiences.
Beauty Influencers on IG
Based in Manila, Denise Go Ochoa is a makeup artist to the stars who has over 279,000 followers on IG. She is a favorite of celebrities like Kathryn Bernardo, Barbie Imperial, Alex Gonzaga, and Maja Salvador.
Cass Peralta may not have celebrity muses, but she’s a legit beauty influencer with over 147,000 followers on IG.
She also has a YouTube channel with nearly 16,000 subscribers.
Last but not the least in our list of beauty influencers is Jelly Eugenio. With a solid IG following of over 180,000, he’s a go-to makeup artist to celebs like Catriona Gray, Kylie Verzosa, and Nadine Lustre.
He also has a YouTube channel with over 46,000 subscribers.
Fashion Influencers on IG
With more than 106,000 IG followers, Perry Tabora is behind the stylish outfits of Liza Soberano, Robi Domingo, Catriona Gray, and more.
With his thick portfolio of styling work for editorials and prints and muses that include Lovi Poe and KC Concepcion, Aldrin Ramos is a fashion stylist worth keeping on your radar. He currently has over 3,000 IG followers.
To round up our list of fashion influencers is this uniquely-named fashion stylist, Myrrh Lao Tao, who dresses up the likes of Andrea Torres, Julia Montes, and KZ Tandingan.
He has amassed over 110,000 IG followers and also has a YouTube channel with more than 700 subscribers.
Tech Influencers on IG
While he is more famous for his sneakers collection, Carlo Ople is also trusted when it comes to electronics. In fact, he was just recently tapped to be the host of Lazada’s weekly show, “Lazada Techspert”.
He has over 232,000 IG followers and a more impressive YouTube channel with more than 750,000 subscribers.
GIZGUIDE is one of the leading providers of gadget news, reviews, and tutorials in the Philippines. They currently have more than 23,700 IG followers.
They have an equally popular YouTube channel with over 19,700 subscribers.
Last but not the least in our list of Filipino influencers in the electronics niche is teknogadyet, which posts gadget news, reviews, unboxing videos, and hands-on videos.
Teknogadyet has over 4,500 IG followers and a YouTube channel with more than 11,000 subscribers.
Make Your Brand Shine
The Philippines is home to a good number of knowledgeable and credible influencers in the fields of beauty, fashion, and tech. Take the time to review and go through their social media accounts to have better insights on their spheres of influence.