Marketing

If before people search for products, now the products find people. Learn how discovery commerce works.

In the Philippines, 70% of consumers said they’ve purchased a product because it was endorsed by an influencer. So, still laos?

Covid-19 propelled ecommerce businesses and are profitable more than ever. But now is also a good time to future-proof your online fashion business.

Looking for an influencer to boost your online presence? There are 6 things you should consider before deciding on who to get.

(This article was updated on Aug. 18, 2022) Time for eCommerce businesses to get chatty as more Pinoys turn to conversational commerce for their shopping needs

Thinking of getting an influencer to talk about your brand? There's more to it than you might think.

Don’t give away your shot at running a great social media giveaway contest! Here are tips to help you maximize your contests.

If you want your business to reach 7 out 10 Filipinos on a single platform, then Facebook Ads is what you'll need.

Want to forge stronger relationships with your customers? Reach out to them by creating touchpoints and showing them you care.

We interviewed our #NinjaExpert to find out the most common social media mistakes so that you don't make them.

A 5% increase in customer retention can result in 25% to 95% profit increase. Find out how to retain your customers!

Prep your ecommerce business for the biggest and grandest shopping events throughout the year!