6 best thai “viral” food & products you should start selling online!

6 Best Thai Viral Things You Should Sell Online

Discover 6 viral Thai products that are best-sellers online! Get insights on trending items and how to start a profitable Thai product business today.
7 mins read

Want to know a surefire way to make some extra cash online, bro?  Thai products are all the rage right now, and savvy sellers are already raking in the profits. 

From unique snacks and drinks to sought-after beauty products and stylish homeware, there’s a treasure trove of viral Thai items just waiting to be discovered. 

This cheat sheet reveals the hottest products that will boost your online sales and fatten your wallet. 

6 Best Viral Thai Products You Should Start Selling Right Now

1. Boots Skincare

Boots Thailand is a goldmine for online sellers. Why? Their affordable skincare and beauty products are hugely popular in Malaysia! Here are a few best-sellers to get you started:

  • Vitamin C Brightening: The serum and sleeping mask are cult favourites for achieving radiant skin. Many users report seeing a visible difference in their skin tone and brightness.
  • Hyaluronic Acid: The serum and sheet masks are always in high demand, thanks to their ability to plump the skin and reduce the appearance of fine lines.
  • Ingrown Hair Treatment: A lifesaver for many and a consistent best-seller, especially among those with sensitive skin.
  • Coconut & Almond Shower Cream: This provides a luxurious and fragrant bathing experience.
  • Tea Tree & Witch Hazel: This range is a godsend for those with acne-prone skin, effectively calming inflammation and reducing blemishes.

Best part? You can source these directly from their official website at lower prices than other platforms, giving you a competitive edge.

Pro Tip: Boost your sales even further by creating skincare bundles for a discounted price. Also, offer travel sizes so customers can try and test the products without committing to a full-sized product – perfect for encouraging repeat purchases!

2. Cheap Kitchenware from Hatyai

Want to tap into a unique niche? Cheap kitchenware from Hatyai is your answer!

@zatyyaacub

📍Peng Heng Chan Kitchenware, Hatyai 🤍 Tempat shopping kitchenware paling best kat hatyai. Macam-macam jenis pinggan mangkuk dan homedecor items ada kat sini bestie. Pelbagai jenis material, size, shape and colours. Memang rambang mata betul bila masuk dalam ni. Selamat lah masih jumpa jalan keluar 🙊 Open Every Monday to Saturday Closed on Sunday 8.30 am until 7.00 pm For location boleh je search nama kedai ni kat google map 🇹🇭 #penghengchankitchenware #kitchenware #penghengchanhatyai #hatyaikitchenware #hatyai #hatyaithailand #shoppinghatyai #thailand #hatyaitrip #shoppinghaul

♬ 原声 – 🇲🇾Khun Malay&Thai🇹🇭 – 🇲🇾Khun Malay&Thai🇹🇭

Forget boring, mass-produced kitchen tools. We’re talking crafted ceramics with unique and rustic designs as well as practical items like dining plates, tea sets, and  mortar and pestle sets. These pieces are a hit with Malaysians who love “aesthetically pleasing” designs.

Plus, since you can source them at incredibly affordable prices in Hatyai, you can easily sell them for a much higher profit in Malaysia – sometimes even tripling your money!

Pro Tip: The easiest way to capture the eyes of customers is through social media content! Highlight unique features such as hand-painted designs and materials used. Even better, you can offer curated sets like a ceramic serving bowl with matching plates and spoons. This makes it convenient for your customers to buy the whole set for the complete “aesthetic” look.

3. 7-Eleven Thailand

Don’t underestimate the humble 7-Eleven! In Thailand, it’s a haven of unique food finds that are going viral online. Here are a few examples:

#1. Instant Noodles:

  • Mama Pad Kee Mao: The spicy kick and fragrant basil in this stir-fried noodle dish have made it a social media sensation.
  • Yum Yum Shrimp Tom Yum Flavour: This has gained a cult following for its intense and addictive sour and spicy flavour.

#2. Snacks:

  • Crispy Seaweed with Salted Egg Yolk Flavour: A sweet and savoury explosion that’s perfect for sharing (or not!).
  • Spicy Grilled Squid: Chewy texture and fiery flavour have taken social media by storm.

#3. Ready-to-Eat Meals:

  • Green Curry with Chicken: Surprisingly delicious and convenient for a quick and satisfying meal.
  • Pad Thai: A classic Thai dish made easy and accessible.

These products are incredibly popular, easy to source, and perfect for consistent sales and repeat customers, especially among those who miss the authentic flavours of Thailand.

Pro Tip: You can even create themed packs, like a “Spicy Snack Box” or a “Thai Noodle Adventure.”

4. Thai Milk Bun

These fluffy, sweet buns are taking social media by storm, and that translates to serious sales potential! Imagine pillowy soft bread filled with a luscious, creamy custard – it’s no wonder they’re a viral sensation. They come in a variety of flavours including the classic original, rich chocolate, and fragrant pandan.

@jannanickofficial

TAPI KENA MAKAN SEJUK SEJUK!Order grab ke hotel korang…Senang! #viral #thaimilkbun #milkbun #afteryou

♬ original sound – jannanick95 – jannanick95

The original flavour, with its simple yet irresistible sweetness, tends to be the most popular, so it’s a great starting point for you who are just starting out.  As you grow your customer base, you can gradually introduce other flavours to cater to different preferences and maximise your profits.

Pro Tip: Wanna make things 10x easier? Skip the international shipping hassle and partner with local Malaysian bakeries that already sell these popular Thai Milk Buns. By becoming an agent or reseller, you can secure these treats at wholesale prices, allowing for a healthy profit margin. Plus, you can offer your customers the convenience of faster delivery and fresher products.

5. Thai Tea Powder/Leaves

Thai iced tea is a staple in Malaysia You can find it everywhere, from mamak stalls to fancy cafes. So how do you stand out in this crowded market? 

Think beyond just drinks! This versatile product can be used for baking and desserts too. 

Imagine offering Thai tea-infused brownies, moist Thai tea cakes, or even a creamy, dreamy Thai tea ice cream.  

Suddenly, you’re not just another seller; you’re offering something unique and exciting. 

Package your tea powder or leaves in attractive resealable pouches with eye-catching designs, offer various sizes to cater to different needs (like 100g for casual drinkers and 500g for serious enthusiasts), and provide recipe inspiration to get your customers’ creative juices flowing.

6. Traditional Thai Herbal Inhaler

Feeling stuffy or stressed? These pocket-sized inhalers from Thailand are like a mini spa day for your senses! They’re popping up all over TikTok because they offer instant relief from congestion with a refreshing, invigorating aroma.  

Malaysians love them because they’re a natural, convenient alternative to medication – perfect for busy bees and office workers who need a quick pick-me-up. Plus, with the growing interest in natural wellness, these inhalers tap into a hot trend with the potential for strong profit margins.

Pro Tip: Want to make these inhalers fly off your virtual shelves? Here’s the secret sauce:

  • Shout about the ingredients: Build trust with your customers by clearly stating that these inhalers are made with 100% natural, Halal-certified ingredientsand highlight their safety for everyday use
  • Bundle up for more units sold: Create attractive gift bundles by pairing inhalers with other wellness products, like aromatherapy balms or essential oils. 

How to Ship Thai Products to Malaysia: Cost & Considerations

Sourcing amazing products from Thailand is one thing, but getting them to your customers in Malaysia can be quite troublesome, especially with customs, paperworks, etc..

As you might already know, Efficient and affordable shipping is crucial for online business. Without it, you risk delays, unhappy customers, and even damage to your profit margins. Here’s how you can make things easier:

  • Choose the right courier: Opt for courier services that specialise in cross-border shipping between Thailand and Malaysia. Ninja Van is one such courier that offers this service.
  • Understand customs and duties: Familiarise yourself with the import regulations and potential duties for the specific products you’re shipping. This will help you avoid unexpected costs and delays. Ninja Van’s website provides helpful resources on this topic.
  • Factor in shipping costs: Calculate shipping costs upfront and incorporate them into your product pricing (e.g., standard vs. express) to cater to different customer needs and budgets.
  • Package with care: Use sturdy boxes, bubble wrap, and packing peanuts to protect fragile items like ceramics or glassware from damage during transit.
  • Provide tracking information: Keep your customers informed with tracking numbers and estimated delivery times. 

How to Market Thai Viral Products for Maximum Sales

Social media is your best friend when it comes to marketing viral Thai products. Platforms like TikTok and Instagram are perfect for showcasing these “hot-selling” and “viral” items. 

Here’s a TikTok video that you can use for reference!

@aishahhalias Tempat wajib singgah di Hatyai. Syurga waniterr hangpa. Kami pi girls trip memang heaven masuk siang, keluar malam. Sesuai untuk yang drive kereta sendiri sebab boleh borong banyak. Make sure simpan receipt okie just prepare kut kastam mintak waktu di border.#hatyai #hatyaikitchenware #rattanshophatyai #hatyaithailand #fyp ♬ DJ MIA Diinai Inaikan Remix – DJ MIA

Create engaging video content demonstrating the products, live streams, cross-sell via WhatsApp, and collaborate with influencers to reach a wider audience. Don’t forget to leverage your e-commerce platform with attractive product photos, detailed descriptions, and customer reviews.

Pro Tip: Use relevant hashtags like #ThaiProducts, #ViralProducts, #OnlineBusinessMalaysia, and #SupportLocal to increase the visibility of your posts. Engage with your followers by responding to comments and questions promptly.

Ready to Start! Let Ninja Van Handle Your Deliveries!

Now that you know the hottest Thai products to sell, it’s time to take the next step in making those profits! Whether you’re a solo entrepreneur or running a larger business, Ninja Van has the perfect delivery solution for you.

Option 1: Individual Delivery Service

For small-scale sellers with less than 150 parcels per month, Ninja Van’s Individual Delivery Service is designed just for you:

Starting from as low as RM5.50, you’ll enjoy 3x delivery attempts, parcel liability of up to RM200, and volume-based discounts of up to 20% off—a great way to boost your margins while ensuring your customers get their parcels on time.

Learn more terms and conditions here!

Option 2: Business Delivery Service

For businesses with more than 150 parcels per month, Ninja Van’s Business Delivery Service offers even better rates, with all the perks of the Individual service, plus a dedicated Account Manager to manage and sort out any delivery issues.

If you’re looking to scale up and ship in bulk, this is the solution that will help you grow faster. Contact us now to get details!

No matter the size of your business, Ninja Van is your reliable logistics partner to help you deliver these viral Thai products to your customers seamlessly and affordably!

What's inside this article?

Related Articles

Get useful business tips sent right into your inbox!

Subscribe to our newsletter to receive insightful business tips. Learn about marketing, branding, digital strategies, ecommerce trends, logistics and everything you need to know to run a successful ecommerce business.

By clicking “Subscribe” you agree to our Privacy Policy and give us consent to use your contact details for our newsletter.