This protection empowers you in several ways. Firstly, it deters copycats and discourages others from imitating your brand or content. Secondly, it simplifies taking down infringing material. With registered IP, platforms are more inclined to remove stolen content, minimizing damage to your reputation and livelihood. <\/p>\n\n\n\n
Finally, it can enhance your business value<\/strong>. Protected creations become assets, potentially increasing your worth for partnerships, licensing deals, or even a future sale.<\/p>\n\n\n A trademark is a recognizable symbol, word, phrase or design that distinguishes a specific brand, product or service from others. This serves as a unique mark that sets you apart and can communicate your business identity alone. <\/p>\n\n\n\n This specific mark is also associated with a brand\u2019s reputation and quality \u2014 to some extent, it can also be a brand\u2019s business card.<\/p>\n\n\n\n It can also include specific choice of colors<\/a>, elements and symbols that may be reflected in a business\u2019 official product packaging, marketing materials, and more. <\/p>\n\n\n\n All in all, securing a trademark will be beneficial in terms of building and strengthening brand awareness for the long term.<\/p>\n\n\n\n Some of the trademark applications may include:<\/strong><\/p>\n\n\n\n Examples of popular trademarks we love are:<\/strong><\/p>\n\n\n\n These trademarks are deeply associated with the brand and even without any elements other than the mark, we still recognize it. <\/p>\n\n\n Copyright, on the other hand, is intended to protect creative works and establish authorship. Securing this establishes an exclusive right for the owner to control the reproduction, distribution and adaptation of their works. <\/p>\n\n\n\n Copyright is intended for creative works including but not limited to the following:<\/p>\n\n\n\n Upon creation of work, copyright is immediately in place. You just need to provide proof of creation and authorship. However, to ensure even stronger legal protection against infringement, it will be better to apply straight to the copyright office. <\/p>\n\n\n\n Copyrighted works are often marked with the copyright symbol (\u00a9) followed by the year of creation and the copyright holder’s name.<\/p>\n\n\n\n Some copyright examples are the following:<\/strong><\/p>\n\n\n\n However, copyright protection doesn\u2019t last forever. For works created after 1978, the exclusive right only lasts for the life of the author + 70 years after. After that, the creative works will be available in the public domain, open for use, adaptation and reproduction.<\/p>\n\n\n\n One example of this is Winnie-the-Pooh<\/strong> whose copyright was held exclusively by Disney for many years but recently became open for public use when its copyright expired in 2022. <\/p>\n\n\n\n Though this may mean bad news for Disney, what they did was secure the trademark separately.<\/p>\n\n\n\n Now that we\u2019ve established what both trademark and copyright are, it\u2019s time to set a table with their differences and what they are used for:<\/p>\n\n\n A company or business can have both \u2014 trademark and copyright. Just make sure to apply for what is applicable to protect your rights as owner of a brand or author of creative works.<\/p>\n\n\n\n Securing your intellectual property is an investment in your business and creative future.<\/p>\n\n\n\n More helpful tips to build your brand online:<\/strong> Protect your business from imitation and infringement, understand when to use copyright and trademark.<\/p>\n","protected":false},"author":5,"featured_media":18487,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"Trademark vs. Copyright","_seopress_titles_desc":"Know when to use copyright vs trademark in your business to protect it from imitation and infringement.","_seopress_robots_index":"","footnotes":""},"categories":[201,75],"tags":[2343,2342,2344,2345,2341,2340],"class_list":["post-18371","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beginner-smes","category-branding","tag-copyright","tag-copyright-in-business","tag-trademark","tag-trademark-in-business","tag-trademark-vs-copyright","tag-when-to-use-copyright-vs-trademark"],"_links":{"self":[{"href":"https:\/\/blog.ninjavan.co\/en-ph\/wp-json\/wp\/v2\/posts\/18371","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.ninjavan.co\/en-ph\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.ninjavan.co\/en-ph\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.ninjavan.co\/en-ph\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.ninjavan.co\/en-ph\/wp-json\/wp\/v2\/comments?post=18371"}],"version-history":[{"count":11,"href":"https:\/\/blog.ninjavan.co\/en-ph\/wp-json\/wp\/v2\/posts\/18371\/revisions"}],"predecessor-version":[{"id":18845,"href":"https:\/\/blog.ninjavan.co\/en-ph\/wp-json\/wp\/v2\/posts\/18371\/revisions\/18845"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.ninjavan.co\/en-ph\/wp-json\/wp\/v2\/media\/18487"}],"wp:attachment":[{"href":"https:\/\/blog.ninjavan.co\/en-ph\/wp-json\/wp\/v2\/media?parent=18371"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.ninjavan.co\/en-ph\/wp-json\/wp\/v2\/categories?post=18371"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.ninjavan.co\/en-ph\/wp-json\/wp\/v2\/tags?post=18371"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"effortless](\"https:\/\/blog.ninjavan.co\/en-ph\/wp-content\/uploads\/sites\/2\/2024\/03\/CTA-Image-Section-Blog_Copy-6-1280x416.png\")
<\/a><\/figure>\n<\/div>\n\n\nWhat is a trademark?<\/strong><\/h2>\n\n\n\n
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\n
![\"nike](\"https:\/\/blog.ninjavan.co\/en-ph\/wp-content\/uploads\/sites\/2\/2024\/04\/nike-swoosh-logo.jpg\"){kind=logo}
What is copyright?<\/strong><\/h2>\n\n\n\n
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![\"copyright](\"https:\/\/blog.ninjavan.co\/en-ph\/wp-content\/uploads\/sites\/2\/2024\/04\/copyright.jpg\")
Trademark vs copyright: key differences<\/h1>\n\n\n\n
![\"when](\"https:\/\/blog.ninjavan.co\/en-ph\/wp-content\/uploads\/sites\/2\/2024\/04\/when-to-use-copyright-vs-trademark.jpg\")
<\/figure>\n<\/div>\n\n\nProtect your business, protect your intellectual property<\/strong><\/h2>\n\n\n\n
How to Build Your Brand through Vlogs<\/a>
How to Manage Your Brand Reputation Online<\/a>
How to Win Customers through Emotional Branding<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"